Thursday, December 18, 2008

Happy Christmas by AKQA

AKQAからのシーズンズ・グリーティングス。AKQA has put an inventive twist on the well-known festive tune 'Jingle Bells' with the aid of 49 microwaves. In a meticulously crafted piece, the digital agency programmed a stack of the kitchen appliances to play the jingle. Directed by Jonty Toosey and produced by Bikini and AKQA.Film, the piece took almost a week of planning and a whole day to capture. ってことで電子レンジを楽器にしてメリークリスマス。いやー彼らはホントにクリエイティブです。

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